give your eyelashes an orgasm

I'm always on the prowl for some good mascara - the thicker the better, the sluttier (pardon my french) the better. So, imagine my utter awe and slight wariness when Estee Lauder announced they were coming out with a vibrating mascara, Turbolash, for 30 bucks. How the hell can you prevent gouging your eye out with that thing? Well I'll try anything once, and this is one way I can squander my stimulus check on...