Model de jure Erin Wasson, queen of nonchalant ripped denim shorts and cigarettes, is channeling her style into designing for surf and skate brand RVCA in a three year deal, to be sold at - where else- Opening Ceremony. In the process, she is fulfilling the dreams of the gaggles of Wasson-idolizing fashion bloggers ready and willing to shell out $230 for frayed denim shorts. And dear sweet Jesus, there will be a floral liberty print dress involved. I just hope she doesn't borrow ideas for this line like she allegedly did with her jewelery line. The only downside to all this: Erin will no longer be styling Alexander Wang's runway shows, as their professionally relationship has ended. Damn it, I can't imagine models stomping the dusty catwalks without the Wasson touch to it.
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